Run a Retail Business
A retail business can be a very successful business but you need to understand all the basics to be able to run a mediocre retail business. When you make your ﬁrst sale you will be solicited for donations before you even make your ﬁrst sale.
As you can imagine a retail will have a lot of expectations to uphold but you can only uphold these if your staff is happy with their job so listening to their opinions can inﬂuence the successfulness of the business. In retail you will need to ﬁgure out what the customers want before they change their minds and want something completely different.
How it works
Listening to customers is good but what essentially matters is how much they spend in your store. Working in retail means that you will work during the holidays and weekends, this is mainly because people get paid by weekends and if your store is child friendly then thats when children are off school.
No matter how much you explain to a customer to read the small print on the coupons(expiry dates etc.) They never will read the small print. Any store you go into there will always be be that one person who disrespects everything; your store, you, products and employees.
You must resolve the situations with control.
Running it in the right way
As running a retail store is hard work you have to a sense of humor otherwise you will ﬁnd it very boring and you will become miserable.
Also it will make your employees work better if they feel you can joke around(when appropriate of course) but if they feel you’re laid back and they feel comfortable around you and also feel conﬁdent to say what they would like to happen or just their ideas to improve the store, which can be very valuable for certain age groups.
If you have previous experience in retail then you would have heard this saying, “the customer is always right” well to be honest thats not true, if a price tag says its £5 and the customer says is £3 how is the price tag wrong, the customer is wrong.
No matter how good your customer services are just one bad review or customer service report can be the worst thing for your shop because that will be the face of social media and when word gets out that your customer service is bad that is when your shop is forced to shut. All it takes is one bad review.